Case study

Vastrakaala

Heritage textiles, a modern demand engine.

Vastrakaala
Heritage Apparel

Inbound

Lead-gen engine for wholesale + retail

Identity

Refined brand system

↑ Reach

Content-led growth across platforms

The shift

Before Prime Signal → after.

Monthly Leads45288+540%
Cost per Lead₹210₹100-52%

The brand

Vastrakaala is a heritage-textile label bringing traditional craft to a contemporary audience.

The challenge

Beautiful product, no predictable inbound demand.

What we delivered

Lead Generation

A predictable inbound + warm-outbound engine with CRM and scoring.

Visual Identity

A refined, consistent brand identity system.

Performance Marketing

Meta, Google, LinkedIn & WhatsApp ads — run and attributed together.

Content Marketing

Long-form, reels and distribution built for pipeline, not filler.