Case study
Deepa Gurnani
Handcrafted accessories, a globally consistent brand.
Luxury AccessoriesRefreshed
Visual identity system across touchpoints
↑ ROAS
Creative-led performance campaigns
Editorial
Content calendar that matched the craft
The shift
Before Prime Signal → after.
Monthly Revenue₹40L₹1.6Cr+312%
Return on Ad Spend1.9x6.8x+258%
The brand
Deepa Gurnani is a luxury handmade-accessories house known for hand-embroidered jewellery, bags and hair accessories — blending Indian artisanal craft with contemporary design across its Luxe and Prêt lines.
The challenge
Premium craft wasn't translating into a premium, consistent digital identity.
Industry
Clothing & FootwearWhat we delivered
Visual Identity
A refined, consistent brand identity system.
Performance Marketing
Meta, Google, LinkedIn & WhatsApp ads — run and attributed together.
Content Marketing
Long-form, reels and distribution built for pipeline, not filler.