Signal 05

Retention Marketing

Lifecycle (email + WhatsApp) and quick-commerce growth.

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Overview

Retention marketing turns first orders into lifetime value. We engineer email + WhatsApp lifecycle flows, subscriptions and quick-commerce growth so revenue compounds from customers you already paid to acquire.

Who it's for

  • D2C brands with repeat-purchase potential
  • Quick-commerce sellers (Blinkit / Zepto / Instamart)
  • Subscription & replenishment products
  • Brands with high CAC and low repeat rate

What you get

Three deliverables, working as one system.

01

Email + WhatsApp Flows

Welcome, post-purchase, abandoned cart & replenishment — fully automated.

02

Subscription Engineering

Replenishment subs, VIP tiers & cohort retention dashboards.

03

Quick Commerce

Best-seller ranking sprints on Blinkit, Zepto & Instamart.

Our approach

How we make it work.

01

Lifecycle audit

Map every touchpoint from welcome to win-back to find the revenue leaks.

02

Flow build

Welcome, post-purchase, abandoned cart and replenishment — fully automated.

03

Subscription & QC

Replenishment subs, VIP tiers and best-seller ranking sprints on quick commerce.

04

Optimise

Cohort dashboards, segmentation and ongoing A/B testing.

Three results

Numbers from real engagements.

₹14L → ₹84L

Bangalore beverage — quick-commerce revenue, #3 BSR Blinkit

22% → 41%

Delhi modest fashion — repeat rate, LTV 2.27x

Automated

Welcome, post-purchase, cart & replenishment flows

What's included

Everything in the engagement.

  • Lifecycle flows (email + WhatsApp)
  • Segmentation & RFM
  • Abandoned cart & browse flows
  • Subscription engineering
  • VIP / loyalty tiers
  • Quick-commerce ranking sprints
  • Cohort & LTV dashboards
  • Monthly retention reporting

Tools & platforms

KlaviyoWebEngageWhatsApp APIShopifyBlinkitZeptoInstamartPostHog

FAQ

Retention Marketing, answered.

Both. In India, WhatsApp drives exceptional open and conversion rates — we run email + WhatsApp together.