Case study

GoodMonk

Clean-label nutrition, scaled with paid + content.

GoodMonk
Clean-label D2C

4.6x

Blended ROAS after creative + LP overhaul

+260%

Conversion-rate lift on the new landing page

3 channels

Meta + Google + content engine, attributed together

The shift

Before Prime Signal → after.

Blended ROAS1.7x4.6x+170%
Landing CVR0.9%3.2%+260%

The brand

GoodMonk is an Indian science-backed nutrition brand — featured on Shark Tank India — making clinically-formulated health-mix powders and supplements that tackle everyday nutritional gaps for families, kids, seniors and weight management.

The challenge

Strong product, but ad spend wasn't converting and the landing experience leaked traffic.

What we delivered

Conversion Landing Page

High-intent landing pages tuned for first purchase.

Performance Marketing

Meta, Google, LinkedIn & WhatsApp ads — run and attributed together.

Content Marketing

Long-form, reels and distribution built for pipeline, not filler.